Matt Rogers Nest "we do not sell ads, we sell products'

Matt Rogers Nest "we do not sell ads, we sell products' ,

Nest co-founder, former intern of Apple, and the candidate ALS Ice Bucket Challenge Nilay Patel, Matt Rogers was on up at IFA 2014 to deliver one of the keynote opening for the show. Announcing that Nest and Nest Protect fire alarm are coming to the Netherlands, Belgium, Ireland, France and later this month, Rogers also took some time to detail the founding principles of the company. Among them is the belief that Nest is a guest in the home of each client and must meet and maintain confidence in each purchase.

Do not connect your Nest to the Internet or other devices capable of communicating with it if you do not want. You will have fewer features, but you can actually confine your private information within your home. If you choose to share your data with Nest for its improved and similar analyzes, Rogers said it will not be sold to third parties. This does not quite Quell fears about Nest become a trap information for the parent company Google to exploit, but Rogers was unequivocal in saying that the activity of the company is to sell and make good products rather than facilitate more targeted ads:

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"We do not sell ads, we sell products."